Advertising

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Advertising & NewspaperMedia
(NAA Presstime - Jun 30, 2008)

This monthly electronic newsletters delivers retail, national and classified advertising ideas plus updates on your most important customers. If your job responsibilities include any type advertising revenue you need to be a subscriber.

www.naa.org/Resources/Publications/Advertising%20and%20Newsp...

MediaBids' Per-Inquiry Print Advertising Program Provides Newspapers & Magazines with a New Way to Acquire National ...
(PRWeb via Yahoo! News - Jun 30, 2008)

MediaBids.com, the Newspaper and Magazine Advertising Marketplace, announced today that its revolutionary response-based print advertising program continues to grow by offering a non-conventional revenue source to newspapers and magazines during these difficult times for the print industry.

news.yahoo.com/s/prweb/20080630/bs_prweb/prweb1061104_1

NIKE, AKQA and MindShare Partner to Change Widget Advertising for Good
(Centre Daily Times - Jun 30, 2008)

Eyeblaster, home of the world's most innovative integrated digital marketing solutions, has been selected by global advertising agency AKQA and worldwide media agency network MindShare to serve and measure innovative branding video widgets for NIKE across 10 countries.

www.centredaily.com/business/technology/story/687464.html

Tecate Light Launches First Dual-Language Advertising Campaign
(Centre Daily Times - Jun 30, 2008)

For the first time in the history of the brand equity, Tecate Light announced today the launch of a dual-language advertising campaign designed to connect with Mexicans and Mexican-American adults in the U.S. The English- and Spanish-language ads, which break today on General Market and Hispanic media, make up two distinct executions under the same tag line "Para los que quieren mas" or "For ...

www.centredaily.com/business/story/687044.html

Peer39 Launches World's Most Advanced Semantic Advertising Platform
(Broadcast Newsroom - Jun 30, 2008)

NEW YORK, NY -- (MARKET WIRE) -- 06/30/08 -- Peer39 today announced the launch of SemanticMatch(TM), the world's most advanced semantic advertising platform.

www.broadcastnewsroom.com/articles/viewarticle.jsp?id=439240

MarketWatch First Take: Dismal economy pinches media advertising outlook
(Market Watch - Jun 30, 2008)

The depressing economic conditions are further damaging the media industry's advertising outlook -- and, surprise, surprise, newsweekly magazines are feeling the pinch.

www.marketwatch.com/enf/rss.asp?guid=%7BA29CC373-B5F2-45B9-A...

Napier named as chairman of Aegis advertising group
(Guardian Unlimited - Jun 30, 2008)

John Napier is to replace Colin Sharman as chairman of the advertising and media group Aegis. By Stephen Brook

www.guardian.co.uk/media/2008/jun/30/advertising.mediabusine...

Internet advertising is start-up company’s recipe for success
(Fort Worth Business Press - Jun 30, 2008)

Spurred by a love of music and audio recoding, two friends became business partners with the launch of their all-in-one media production business, which they hope to grow as companies increasingly look to the Internet as an advertising tool.

www.fwbusinesspress.com/display.php?id=7868

Trinity Mirror Stock Posts Biggest Drop on Advertising Slump
(Bloomberg.com - Jun 30, 2008)

June 30 (Bloomberg) -- Trinity Mirror Plc , publisher of the U.K.'s Daily Mirror newspaper, had its biggest plunge in London trading after saying advertising sales will drop this year, profit will miss its forecast and it may have to write down the value of some assets.

www.bloomberg.com/apps/news?pid=20601102&sid=ax1Jy8joWL_0

Trinity Mirror profits set to drop as advertising fall takes its toll
(Yorkshire Post Today - Jun 30, 2008)

NEWSPAPER publisher Trinity Mirror said it expected full-year operating profits to be about 10 per cent below expectations as advertising market conditions deteriorate. (30/06/2008 08:36:12)

www.yorkshiretoday.co.uk/ViewArticle2.aspx?sectionid=56&arti...